Live Fire Gear Outdoor Retailer Market

Join Live Fire Gear at the Outdoor Retailer Show in Salt Lake City

Join us at the Outdoor Retailer Summer Market show in Salt Lake City, UT from July 26 – 29, 2017. We will be in booth PV1101. We will be bringing along free samples of our products to demo and test. Outdoor Retailer Summer Market shows are considered the most powerful buying events in the outdoor industry with more quality brands, cutting edge technologies and emerging trends here than at any other single outdoor industry event.

Live Fire Gear Commercial with EJ Snyder

EJ “Skullcrusher” Snyder will be joining us, so be sure to come say hello. You may know EJ from the Discovery Channel series “Naked and Afraid” and “Dual Survival“. EJ is an Extreme Survivalist, Adventurer and Retired Army Combat Vet. He is an expert in leadership, tracking, trapping, building shelter, primitive weapons, navigation, security, self-reliance, and self-defense.

Live Fire Gear Ring O Fire

Live Fire Gear’s Ring O Fire is now available in 13 colors! The Ring O Fire includes 25 feet of 550 FireCord, 1 Live Fire Original Emergency Fire Starter and 1 Ferrocerium Rod & Striker. We have also completely redesigned our packaging. When we launched the Ring O Fire we only offered 5 colors, but due to popular demand, we decided to expand our selection to include all 13 of our FireCord colors. You can pick up yours today for just $24.99.

Our Live Fire Original has burn times which average 30 minutes with the lid completely removed, and much longer when the lid is used. Just get your kindling going and slide the lid closed. The Live Fire Original is waterproof and can be lighted again and again.

Our 550 FireCord is More Than Just Paracord! FireCord is 550 Paracord with an 8th inner strand (color-coded and waterproof) to be used as fire tinder. When you need the fire tinder strand (formulated with Live Fire Gear’s properties) light the fire tinder and build the fire. 550 Outer shell can still be utilized for Survival Kits, Zipper Pulls, Handles, Keychains, Bracelets, Necklaces, Lanyards, Boot Laces, & Outdoor Lashings.

The Ferrocerium Rod and Striker ensures you will always have the spark you need to get your fire started.

Ring O Fire is available in ACU Digital, Black, Coyote Brown, Desert Camo, Foliage Green, MultiCam, Olive Drab, Red, Royal Blue, Safety Green, Safety Orange, Thin Blue Line and Thin Red Line. Pick yours up today at LiveFireGear.com.

Live Fire Gear Commercial with EJ Snyder

LIVE FIRE GEAR RING O FIRE COMMERCIAL WITH EJ “SKULLCRUSHER” SNYDER HAS BEEN RELEASED

Live Fire Gear has officially released our new commercial featuring EJ “Skullcrusher” Snyder. You may know EJ from the Discovery Channel series “Naked and Afraid” and “Dual Survival“. EJ is an Extreme Survivalist, Adventurer and Retired Army Combat Vet. He is an expert in leadership, tracking, trapping, building shelter, primitive weapons, navigation, security, self-reliance, and self-defense. Live Fire Gear was excited when EJ agreed to endorse our product. The commercial is in production now and should be ready for TV soon! This wasn’t a studio commercial. EJ was in a Florida swamp, built an amazing shelter and trekked through the woods for the commercial. He is a true survival expert.

Live Fire Gear’s Ring O Fire is now available in 13 colors! The Ring O Fire includes 25 feet of 550 FireCord, 1 Live Fire Original Emergency Fire Starter and 1 Ferrocerium Rod & Striker. We have also completely redesigned our packaging. When we launched the Ring O Fire we only offered 5 colors, but due to popular demand, we decided to expand our selection to include all 13 of our FireCord colors. You can pick up yours today for just $24.99.

Our Live Fire Original has burn times which average 30 minutes with the lid completely removed, and much longer when the lid is used. Just get your kindling going and slide the lid closed. The Live Fire Original is waterproof and can be lighted again and again.

Our 550 FireCord is More Than Just Paracord! FireCord is 550 Paracord with an 8th inner strand (color-coded and waterproof) to be used as fire tinder. When you need the fire tinder strand (formulated with Live Fire Gear’s properties) light the fire tinder and build the fire. 550 Outer shell can still be utilized for Survival Kits, Zipper Pulls, Handles, Keychains, Bracelets, Necklaces, Lanyards, Boot Laces, & Outdoor Lashings.

The Ferrocerium Rod and Striker ensures you will always have the spark you need to get your fire started.

Ring O Fire is available in ACU Digital, Black, Coyote Brown, Desert Camo, Foliage Green, MultiCam, Olive Drab, Red, Royal Blue, Safety Green, Safety Orange, Thin Blue Line and Thin Red Line. Pick yours up today at LiveFireGear.com.

Touch Of Modern 5-Day Sale

Touch Of Modern 5-Day Sale

Touch Of Modern is having a 5-day sale for 8 Live Fire Gear Ring O Fire colors. Desert Camo, Red, Royal Blue, Thin Blue Line, Safety Orange, ACU Digital, Foliage Green and Safety Green are available at a special price. So special we can’t share it on our own website! This sale ends June 7th at 12 PM PDT. Be sure to Join Touch Of Modern to see their special pricing.

Kevin Harrington and EJ Snyer - Live Fire Gear

AsSeenOnTV.pro and Kevin Harrington Join Forces with Live Fire Gear to feature EJ “Skullcrusher” Snyder in National Ad Campaign

Kevin Harrington (one of the original Sharks on Shark Tank) and the Product Managers of AsSeenOnTV.pro are thrilled to announce a new DRTV campaign with Live Fire Gear LLC featuring EJ Snyder from Naked and Afraid.

After setting the fire starter world ablaze with the Live Fire Original—the only fire starter that’s 100% waterproof, reusable, and burns for over 30 minutes—Live Fire Gear soon caught the attention of Kevin Harrington’s team at AsSeenOnTV.pro. By mid-2016, production began on what was to be a straightforward DRTV commercial. However, the original concept was quickly scrapped with the exciting news that EJ “Skullcrusher” Snyder had partnered with Live Fire, and would be starring in the ads.

Fans of the popular Discovery Channel series Naked and Afraid and Dual Survival will remember EJ as the extreme survivalist and Army vet who tamed the wild with his signature battle cry. Now, in the new action-packed ads, EJ will once again find himself stranded alone in the wilderness, this time armed only with Live Fire Gear.

“This isn’t going to be a boring how-to commercial,” proclaimed Luke McConnell, Owner of Live Fire Gear LLC. “EJ was in a Florida swamp, built an amazing shelter, and trekked through the woods. He is a true survival expert.”

In the next chapter of Live Fire’s continuing success story, McConnell then met with Harrington and his Advisory Board at AsSeenOnTV.pro’s quarterly Innovator’s Think Tank in February 2017. It was there the Board teamed Live Fire up with fellow AsSeenOnTV.pro participant Catastrophe Candles to provide more cost-effective, better quality manufacturing. As a result, Live Fire Gear and Catastrophe Candles have struck a licensing arrangement for potential big-box retail.

“Live Fire Gear couldn’t say enough how impressed they were with our team,” confirmed Douglas Scott, Executive Producer at AsSeenOnTV.pro. “They have actually submitted another product to be evaluated for DRTV. That’s what we call building brand equity, taking a company to the next level, and creating long-lasting professional relationships!”

As part of Live Fire’s DRTV campaign with AsSeenOnTV.pro, EJ will be starring in :30 and :60 spots set to air nationwide, and feature the original Shark himself—Kevin Harrington. AsSeenOnTV.pro is comprised of an award-winning team of producers, writers, videographers, and editors as well as industry veterans dedicated to finding the latest, most innovative products and ideas, and putting them on the DRTV map.

About EJ

EJ Snyder is an expert in tracking, trapping, primitive weapons, building shelter, navigation, security, self reliance, and self defense. As a highly decorated combat veteran with 25 years of military service, EJ worked up the ranks from Ranger Instructor, Survival and Tracking Instructor, to Drill Sergeant where he earned the nickname “Skullcrusher”. Today, EJ still teaches survival skills to soldiers and civilians, serves as a motivational speaker, and has so far appeared on Discovery Channel’s Naked and Afraid 3 times, as well as Dual Survival, TNT’s 72 Hours, and History Channel’s Patton 360, among other projects in TV and film.

About Live Fire Gear LLC

Established in 2013, Live Fire Gear LLC is an emergency preparedness product developer and manufacturer, offering many life-saving products. With a line that includes the Live Fire Original, Live Fire Sport, Live Fire Survival Kit, 550 FireCord, and the Ring O Fire, Live Fire’s products are waterproof and compact, have an adjustable flame, and burn hotter and longer than other fire starters on the market. Live Fire Gear is owned by parent company DayOne Gear LLC, a leading supplier of survival, emergency, first aid, and preparedness products.

About AsSeenOnTV.pro

Headquartered in South Florida, AsSeenOnTV.pro is a full-service production, branding, and marketing company that specializes in direct response television, short- and long-form commercials, and brand building. Based out of a 25,000+ sq ft, state-of-the-art studio, the company’s creative team handles every aspect of production from script to screen to airing. For nearly two decades, AsSeenOnTV.pro’s veteran staff of writers, producers, videographers, and editors has amassed more than 50 Telly Awards, thousands of prestigious clients, and over $20 million in television placements.

About Kevin Harrington

As the inventor of the infomercial, founder of As Seen on TV, and one of the original Sharks on Shark Tank, Kevin Harrington has worked with some of the world’s biggest celebrities and launched some of the best-selling DRTV campaigns in history. Since producing his first 30-minute infomercial in 1984, Harrington has been involved in over 500 product launches that have resulted in over $5 billion in sales. Now, in his latest venture with AsSeenOnTV.pro, Harrington is on the hunt for the best new products and ideas, bringing them to homes everywhere through personalized DRTV campaigns featuring the Shark.
For more information on Live Fire Gear and tips for surviving the elements, visit https://www.livefiregear.com.

Live Fire Gear Behind The Scenes

Live Fire Gear Commercial – Behind the Scenes

Live Fire Gear is almost ready to release our new commercial featuring EJ “Skullcrusher” Snyder. You may know EJ from the Discovery Channel series “Naked and Afraid” and “Dual Survival“. EJ is an Extreme Survivalist, Adventurer and Retired Army Combat Vet. He is an expert in leadership, tracking, trapping, building shelter, primitive weapons, navigation, security, self-reliance and self-defense. Live Fire Gear was excited when EJ agreed to endorse our product. The commercial is in production now and should be ready for TV soon! This wasn’t a studio commercial. EJ was in a Florida swamp, built an amazing shelter and trekked through the woods for the commercial. He is a true survival expert.

Live Fire Gear’s Ring O Fire is now available in 13 colors! The Ring O Fire includes 25 feet of 550 FireCord, 1 Live Fire Original Emergency Fire Starter and 1 Ferrocerium Rod & Striker. We have also completely redesigned our packaging. When we launched the Ring O Fire we only offered 5 colors, but due to popular demand we decided to expand our selection to include all 13 of our FireCord colors. You can pick up yours today for just $24.99.

Our Live Fire Original has burn times which average 30 minutes with the lid completely removed, and much longer when the lid is used. Just get your kindling going and slide the lid closed. The Live Fire Original is waterproof and can be lighted again and again.

Our 550 FireCord is More Than Just Paracord! FireCord is 550 Paracord with an 8th inner strand (color-coded and waterproof) to be used as fire tinder. When you need the fire tinder strand (formulated with Live Fire Gear’s properties) light the fire tinder and build the fire. 550 Outer shell can still be utilized for Survival Kits, Zipper Pulls, Handles, Keychains, Bracelets, Necklaces, Lanyards, Boot Laces, & Outdoor Lashings.

The Ferrocerium Rod and Striker ensures you will always have the spark you need to get your fire started.

Ring O Fire is available in ACU Digital, Black, Coyote Brown, Desert Camo, Foliage Green, MultiCam, Olive Drab, Red, Royal Blue, Safety Green, Safety Orange, Thin Blue Line and Thin Red Line. Pick yours up today at LiveFireGear.com.

Paracord Knots: The ULTIMATE Resource On Flawless Paracord Creations

Paracord Knots: The Ultimate Resource On Flawless Paracord Creations

Have you gotten started in paracord weaving projects and need more paracord knots to make your creations a bit more elegant, or maybe you’re just bored? Well either way we have compiled the most popular paracord creations to help you make some outstanding pieces!

Paracord weaving is something that continues to grow in popularity. Ever since Bear Grylls burst onto the scene with his paracord bracelet, people have made paracord designs the same way they used to make duct tape wallets and purses.

And we’ve put this article together for you so that you don’t have to scour the web for the most epic paracord knots to add to your bracelets, necklaces, or dog collars (I’m sure someone’s done it).​

Why Paracord And Not Duct Tape

Well first of all it would be a lot more difficult to make outstanding multicolored 3D shapes with flat pieces of tape. Paracord lends itself to making different shapes much easier and with the added bonus of being a useful accessory.

Unlike duct tape, you can use these paracord creations in life threatening conditions. Like if you’re unfortunate enough to get stranded in the wild without many resources, having this handy cordage can make a huge difference.​

Whether it’s using the cord to put a shelter together or make a trap to get some food you’ll not be sorry you decided to use paracord to make some nifty projects instead of sticky tape!​

And if you’ve been an active reader of our site for any amount of time you know that we’re all about giving our readers as many ways to be prepared for anything as possible. And with awesome paracord projects like belts, bracelets, and necklaces, adding these extra knots to them is simple and will give you a little more cordage to work with if you need it.

It’s always better to have it and not need it than to need it and not have it, right?​

Benefits Of Paracord Weaving

Saves Money

First of all this stuff is incredibly cheap, and can be used to make house hold items for a fraction of what they would cost in stores. If you buy a leather belt from a retail shop all you have is a piece of “leather” and a buckle. Whereas if you made this belt yourself you’re looking at a total cost of around $2 for all the materials. But the choice is up to you.

Keeps Your Mind Sharp

With all of the amazing knots out there for different paracord masterpieces it’s hard to imagine learning them all, but the process of learning and practicing new skills will help improve problem solving and keep your mind sharp. If you’re someone who’s later on in life and looking for a new hobby that will help to keep them mentally engaged, then this is the skill to practice!

Improved Motor Skills

We’re not talking about fixing up a Bronco motor skills, but the skills required to handle small objects with precision and accuracy. Weaving paracord and making specialty knots is a practice that will improve this area of your life, and you’ll see immediate returns within a few weeks.

What You’ll Need To Handle These Knots

You can use a paracord jig if you want to, we’ve done articles that include how to make one yourself in a short afternoon, or you can purchase a ready made one here. We’re not going to be making bracelets with this jig like in the other article, however, you’ll want something to hold the cord steady as you work with it.

Paracord Knots: The ULTIMATE Resource On Flawless Paracord Creations

Melting The Ends, Less Is More

You know that cheap yellow nylon rope you can buy at Walmart right, and how the melted ends of this rope look like a thick flat club? Well that’s not at all what your paracord needs to look like after you’ve cut it and melted it!

You’ll quickly learn that less is more when it comes to melting the ends of the paracord.

And you do need to melt the ends to make sure that it doesn’t come unraveled after you’ve cut it, because it most certainly will.​

Most Amazing Paracord Knots

This extensive list of knots and braids are a compilation of amazing resources from around the web like fusion knots, paracord guild, and survival life. It’s a bit difficult to go back and forth between sites to find the one knot you’re looking for, so we’ve taken that step out and put them on this page just for you!

Please enjoy!

Ashley’s Flower Knot

Cliford W. Ashley, author and illustrator of the Ashley Book Of Knots (ABOK), created many original knots alongside the multitude of historical knots he presented. One of those original knots is shown on page 391 and referenced as #2445 in the Ashley Book Of Knots.

A magnificent design, ABOK #2445 is effectively a simple modification of the flower knot. Still many refrain from tying it, on account of Ashley’s illustration shows all except how to hold and tie the knot in hand. As a nod to Ashley and the knot he created, this video shows how to tie the knot while in hand.

Ashoka Chakra Knot

The Ashoka Chakra Knot is a fusion knot based upon the “Wheel of Law” edict depicted on the pillars of King Ashoka (an ancient emperor from India).​

The Basket Weave Knot

The basket weave knot is deceivingly similar to the ​prosperity knot, with two major exceptions, it’s easier to tie and adjust. Our hope is that you’ll find the knot an elegant addition to a necklace, bracelet, or any other item where a decorative flat knot might be appropriate.

Bloody Knuckle Knot

The Bloody Knuckle Knot is what happens when you fuse a row of half hitches with the Blood Knot. The hitches make knuckles and the Blood Knot (or Barrel Knot) pulls the tie together, resulting in an unusual but attractive design.

The blood knot was so named on account of the fact that it was historically tied in to the cat of nine tails floggers.

The Bumblebee Knot

The Bumblebee Knot (ABOK) is listed on page 373 of The Ashley Book of Knots. But, regretfully, only a line drawing is provided for instruction, with no over-under instructions included. The following video provides over- under instructions, with the knot tied in hand. Video production by JD of Tying It All Together.

Celtic Tree Of Life Knot

The Celtic tree of life symbolizes strength, longevity, and wisdom. It further marks the connection between earth, the spirit and the universe. Often portrayed in illustration, it’s rarely if ever shown represented in rope…until now.

Although the Celts are known as people who predominantly populated the British Isles. Their customs, beliefs, and religions were shared by people throughout the 1st millennium BC Europe.

Chinese Clover Leaf Knot

Effectively a miniature version of the Pan Chang Knot, it’s cloverleaf pattern is as much a symbol of good luck in China, as it is in the west.

Cloud Knot

The Cloud Knot branches off the Double Coin Knot in an innovative and seldom realized way. In short, the knot is created via a weaving technique that can be applied to a variety of knots, making them appear more elaborate and decorative.

Cross Knot

The two knots you’re about to see are the Cross Knot and the Ladder Wrap. For most, these two knots couldn’t be more different. Still, in truth they’re more similar than they may at first appear. The only difference in the two knots is the number of vertical wraps that traverse the horizontal bight.

Diamond Ring Knot

The Diamond Ring Knot is the fusion of an Overhand Knot and a tying technique called circling. Surveyed separately these two (knot) components might not inspire much interest. But together they inspire so much more, as the following video hopefully shows.

To read this article in its entirety visit https://www.survivethewild.net/paracord-knots-ultimate-resource-flawless-paracord-creations/

Live Fire Gear Ring O Fire

Live Fire Gear Ring O Fire Now Available in 13 Colors!

Live Fire Gear’s Ring O Fire is now available in 13 colors! The Ring O Fire includes 25 feet of 550 FireCord, 1 Live Fire Original Emergency Fire Starter and 1 Ferrocerium Rod & Striker. We have also completely redesigned our packaging. When we launched the Ring O Fire we only offered 5 colors, but due to popular demand we decided to expand our selection to include all 13 of our FireCord colors. You can pick up yours today for just $24.99.

Our Live Fire Original has burn times which average 30 minutes with the lid completely removed, and much longer when the lid is used. Just get your kindling going and slide the lid closed. The Live Fire Original is waterproof and can be lighted again and again.

Our 550 FireCord is More Than Just Paracord! FireCord is 550 Paracord with an 8th inner strand (color-coded and waterproof) to be used as fire tinder. When you need the fire tinder strand (formulated with Live Fire Gear’s properties) light the fire tinder and build the fire. 550 Outer shell can still be utilized for Survival Kits, Zipper Pulls, Handles, Keychains, Bracelets, Necklaces, Lanyards, Boot Laces, & Outdoor Lashings.

The Ferrocerium Rod and Striker ensures you will always have the spark you need to get your fire started.

Ring O Fire is available in ACU Digital, Black, Coyote Brown, Desert Camo, Foliage Green, MultiCam, Olive Drab, Red, Royal Blue, Safety Green, Safety Orange, Thin Blue Line and Thin Red Line. Pick yours up today at LiveFireGear.com.

Live Fire Gear As Seen On TV Live Broadcast

Live Fire Gear As Seen On TV Live Broadcast

ATTENTION FOLLOWERS! We are beyond thrilled to announce that our product will be featured on an AsSeenOnTV.pro Facebook Live Broadcast!  Happening Thursday, March 23rd, 2017 from 12:30PM-1:00PM EST, you will get to see an up close and personal look at what our product will offer you!  Be sure to like and follow the AsSeenOnTV.pro Facebook page and tune in for the Live Broadcasting of our product!  We appreciate your support!

EJ "Skullcrusher" Snyder Live Fire Gear Commercial

EJ “Skullcrusher” Snyder Featured in Live Fire Gear Commercial

Live Fire Gear is excited to announce we filmed a new commercial with EJ “Skullcrusher” Snyder. You may know EJ from the Discovery Channel series “Naked and Afraid” and “Dual Survival“. EJ is an Extreme Survivalist, Adventurer and Retired Army Combat Vet. He is an expert in leadership, tracking, trapping, building shelter, primitive weapons, navigation, security, self-reliance and self-defense. Live Fire Gear was excited when EJ agreed to endorse our product. The commercial is in production now and should be ready for TV soon! This wasn’t a studio commercial. EJ was in a Florida swamp, built an amazing shelter and trekked through the woods for the commercial. He is a true survival expert.

Live Fire Gear Commercial Shoot

The commercial was filmed by As Seen On TV Pro, which is owned by Kevin Harrington. You may remember Kevin as one of the original panel members and investors (“Sharks”) on the ABC TV series Shark Tank from its inception in 2009. Live Fire Gear can’t say enough how impressed we were with the crew. In total they had close to 20 people working on the set! Check out the Live Fire Gear Facebook page to see more shots and a Facebook Live we shot while on set.

EJ Snyder working with Live Fire Tin

The commercial featured the entire Live Fire Gear product line. Our Live Fire Original, Live Fire Sport, Live Fire Survival Kit, 550 FireCord and Ring O Fire were all used by EJ. This isn’t going to be a boring how-to commercial. This commercial was shot to show EJ stranded in the wilderness, in need of one of the survival essentials – FIRE! Anyone who has used our products knows how great they are. We want to share these amazing products with more outdoor and survival enthusiasts. We can’t thank our loyal customers enough! For those of you who have been with us from the beginning and helped us grow – THANK YOU! We are excited to expand our customer base and expose the rest of the World to our amazing fire starting products.